Bulk SMS Campaign Software (US-Based)

Tech Stack: ASP.NET Core Web API · ASP.NET MVC · Entity Framework · Unit of Work · Repository Pattern

Overview

Designed and developed a scalable Bulk SMS Campaign platform from scratch for a US-based client, enabling businesses to create, schedule, execute, and monitor high-volume SMS campaigns with reliable delivery tracking and reporting.

Key Contributions

• Architected and built RESTful APIs using ASP.NET Core Web API for campaign creation, scheduling, execution, and delivery control.

• Integrated SMS gateway services with delivery status tracking, retry mechanisms, and failure handling.

• Designed the system using Unit of Work and Repository patterns, ensuring modular, testable, and maintainable architecture.

• Implemented Entity Framework for efficient data access, transactional consistency, and campaign data management.

• Developed an MVC-based admin panel for campaign management, recipient targeting, scheduling, and analytics.

• Implemented reporting features to track delivery status, success rates, and campaign performance.

• Ensured system scalability and stability for high-volume message processing.

Impact & Results

• Delivered a production-ready bulk messaging platform built entirely from the ground up.

• Enabled businesses to manage large-scale SMS campaigns with reliable delivery and monitoring.

• Provided a clean, extensible architecture suitable for future integrations and scaling.